Product Growth Lead

Lead the growth of a strategic KPMG product by driving adoption, shaping commercial outcomes, and influencing decision-making at scale.

Senior professional
Staff
Amstelveen
Rotterdam
Den Haag
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Your challenges

  • Driving large-scale adoption of a digital platform within a complex organisation requires navigating multiple stakeholders, priorities, and resistance to change
  • Translating product usage and engagement data into concrete commercial growth initiatives demands both analytical thinking and business acumen
  • Balancing strategic decision-making with hands-on involvement in sales and opportunity management requires constant prioritisation
  • Aligning senior stakeholders across different functions and geographies can be challenging due to varying interests and perspectives
  • Ensuring product insights effectively influence development without owning delivery requires strong collaboration and influencing skills

This is what you bring

  • Proven experience in driving adoption of digital products or platforms within complex, multi-stakeholder environments
  • Strong commercial mindset with experience in managing revenue-related topics such as pipeline, licensing, or renewals
  • Demonstrated ability to make strategic decisions, navigate ambiguity, and take ownership of growth priorities
  • Excellent stakeholder management and communication skills, with the ability to influence at senior and executive level
  • Experience working at the intersection of product, sales, or consulting, ideally within a dynamic and fast-paced environment

What will you do?

As a Product Growth Lead, you are responsible for accelerating the adoption and commercial success of Dialogue across KPMG. You operate at the intersection of product, sales, and strategy, translating usage insights into scalable growth initiatives and measurable business impact. Working closely with Product Ownership, Design and Development, you ensure that growth and adoption insights directly inform product direction without owning delivery.

You take ownership of growth priorities and make strategic trade-offs on market focus, adoption strategies, and commercial direction. In a complex, multi-stakeholder environment, you align senior leaders, shape opportunity strategies, and connect product capabilities to client and business needs.

You play a key role in steering commercial performance, including pipeline development, licensing models, and renewals. By combining data, stakeholder input, and market insights, you prioritise initiatives that maximise impact and drive sustainable growth.

In addition, you act as a trusted advisor to senior leadership, communicating clearly at executive level and representing the product with credibility. You help position Dialogue both internally and externally, ensuring consistent messaging and a strong value proposition.

Ultimately, you enable a product-centric way of working within a professional services environment, bridging gaps between teams and driving collaboration to achieve firm-wide success.

This is what we offer

  • Gross salary between €3,800 and €6,000 per month depending on your work experience, variable performance based reward, a fixed expense allowance and a  fixed working from home allowance per working day.
  • Pension accrual without a compulsory personal contribution.
  • 30 vacation days (on a full-time basis) and the option to buy more days or sell your vacation days.
  • At KPMG we work hybrid, so you can work from home, from the client or at the office.
  • A completely furnished home office.
  • Reimbursement of your travel expenses with a NS business card or travel allowance
  • A laptop and iPhones.
  • Choice to pick from different courses which contribute to your own personal and professional development.
  • Diversity networks in the areas of pride, gender, ability, cultural diversity, and generations that regularly organize various activities to celebrate differences!
  • Focus on well-being! There is a gym at the Amstelveen office or you can get a discount for a gym near your house and you get access to different health and/or vitality programs.
  • ‘Together’ is one of our core values. So you can count on different social activities, like team events, drinks with colleagues and events with all your KPMG colleagues.

Application procedure

Step 1. Your application

Have you applied? Then you will receive an invitation for the KPMG Talent Pitch immediately after your application. In the Talent Pitch, we not only get to know you, but you also get to know us better. We will also give you a tour of the world of KPMG. During the pitch, you will complete a personality questionnaire and take an aptitude test. 

Step 2. The first interview

After completing the KPMG Talent Pitch, we will invite you for a first interview with a recruiter. In some cases, a colleague from the relevant department will also be present at the interview. This interview is a mutual introduction, where you also get the chance to ask all the questions you probably have. 

Step 3. Follow-up interview

Did you have a positive conversation and are you still enthusiastic? If we also see a match, a second meeting will follow. In this second interview, we will delve deeper into the role and the substantive themes you will be dealing with. You may be asked to prepare a business case for the interview. Sometimes there is a final interview. 

Step 4. Offer

Is there a match? Then we will make you an offer and hopefully you will start at KPMG soon. The offer will not only include your salary but also all our employment conditions, such as your pension, vacation days, and more! Do you agree with our offer? Then we congratulate you as our new colleague and take the last step. 

Step 5. Screening

We want to be an integral and reliable organization in all respects, so we screen everyone who comes to work with us. DISA conducts this screening and checks references, among other things. Everything in order? The path to a great career at KPMG is open to you. You will then start with the onboarding program. 

Would you like to know more about our application procedure? Then contact HR Recruitment via recruitment@kpmg.nl. 

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Interested?
Let’s meet Sophie Vastbinder

Interested?
Let’s meet Sophie Vastbinder

Recruiter

+31204239364 Mail me Vacancies

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